Pass Winners

2006

• Best Use of Interactive Media
  • Globe Award
    Agency: CAW Marketing / George Patterson Y&R. Australia
    Client: Fosters Australia
    Campaign: VB Boonanza
    
  • Silver Award
    Agency: Colangelo. USA
    Client: Schick
    Campaign: Schick Quattro Power Launch
    
  • Bronze Award
    Agency: Capital C. Canada
    Client: Unilever
    Campaign: Hit On My Hot Guy
    
• Best Activity Generating Brand Awareness & Trial Recruitment
  • Globe Award
    Agency: News, Argentina
    Client: Unilever
    Campaign: Axe Click
    
  • Silver Award
    Agency: Arc Worldwide
    Client: McDonald’s USA
    Campaign: McDonald's Fruit & Walnut Salad
    
  • Bronze Award
    Agency: Momentum Worldwide, Australia
    Client: Unilever Australia
    Campaign: A Taste of Tuscany
    
• Best Use of Direct Marketing (Tie)
  • Globe Award
    Agency: TEQUILA\ Singapore
    Client: Direct Marketing Association of Singapore
    Campaign: Are You Chicken & Gumshield
    
  • Silver Award
    Agency: archibald ingall stretton, UK
    Client: Moet Hennessy
    Campaign: Enjoy the Moment
    
  • Bronze Award
    Agency: wunderman. Argentina
    Client: LA NACION
    Campaign: JAMES III final
    
• Best Multi-Discipline Campaign
  • Globe Award
    Agency: Downtown Partners Canada
    Client: Labatt Breweries of Canada
    Campaign: Bud Light M&M Steaks In Cases
    
  • Silver Award
    Agency: Thomas J. Paul, Inc. USA
    Client: Mars
    Campaign: M&M'S® Brand "Dare to go to the Dark Side"
    
  • Bronze Award
    Agency: CAW Marketing / George Patterson Y&R. Australia
    Client: Fosters Australia
    Campaign: VB Boonanza
    
• Most Innovative Idea or Concept
  • Globe Award
    Agency: CAW Marketing / George Patterson Y&R. Australia
    Client: Fosters Australia
    Campaign: VB Boonanza
    
  • Silver Award
    Agency: Segal, Canada
    Client: Unilever
    Campaign: Degree Poker Championship 2005
    
  • Bronze Award
    Agency: Arc Worldwide, USA
    Client: United Airlines
    Campaign: Ted - Chicago's New Crosstown Classic
    
• Most Effective Long-Term Marketing Campaign
  • Globe Award
    Agency: PowerPact, USA
    Client: General Mills
    Campaign: Yoplait's Women's Wellness Initiative
    
  • Silver Award
    Agency: M Marketing, Canada
    Client: Visa
    Campaign: Visa Win What You Buy Contest
    
  • Bronze Award
    Agency: OSL Marketing. Canada
    Client: Quaker Oats Company of Canada
    Campaign: Start Your Day with Goodness with Quaker & Tropicana
    
• Best Activity Generating Brand Volume
  • Globe Award
    Agency: Ogilvy & Mather, India
    Client: Hindustan Lever
    Campaign: Wheel Rural Contact Program
    
  • Silver Award
    Agency: Video Ex, Canada
    Client: Molson Canada
    Campaign: Blitz Direct Data & Promotion
    
  • Bronze Award
    Agency: A Squared Group
    Client: Gap
    Campaign: GapBody Bra Bar
    
• Best Activity Generating Brand Loyalty
  • Globe Award
    Agency: The Big Kick, UK
    Client: Walkers
    Campaign: Win an iPod mini
    
  • Silver Award
    Agency: Thomas J. Paul, Inc. USA
    Client: Mars
    Campaign: M&M'S® Brand "Dare to go to the Dark Side"
    
  • Bronze Award
    Agency: A Squared Group, USA
    Client: Gap
    Campaign: Gap Ambassador Program
    
• Best Business-to-Business Campaign
  • Globe Award
    Agency: MindShare, Turkey
    Client: Radikal
    Campaign: Every page is a right page! – Radikal Newspaper Design Supplement
    
  • Silver Award
    Agency: Grand Central Marketing,inc.
    Client: Napster
    Campaign: The Napster Garage
    
  • Bronze Award
    Agency: TEQUILA\ Singapore
    Client: Direct Marketing Association of Singapore
    Campaign: Knockout
    
• Best Retail Account-Specific or Channel Marketing Campaign
  • Globe Award
    Agency: 141Worldwide (China)
    Client: Remy Martin
    Campaign: The Heart of Cognac Experience
    
  • Silver Award
    Agency: Capital C. Canada
    Client: Canada Post
    Campaign: Never Forget A Birthday Alert
    
  • Bronze Award
    Agency: Elvis, UK
    Client: hollywood bowl
    Campaign: Temple of Pins
    
• Best Dealer or Salesforce Campaign
  • Globe Award
    Agency: Craverolanis BTL, Argentina
    Client: General Motors
    Campaign: GENERAL MOTORS. NEW ROADS. NEW SENSATIONS.
    
  • Silver Award
    Agency: GEM Group, USA
    Client: GE Lighting
    Campaign: GE Points Of Light
    
  • Bronze Award
    Agency: Seismicom. USA
    Client: Cingular MEdia
    Campaign: Cingular MEdia Net Launch
    
• Best Brand-Building Campaign
  • Globe Award
    Agency: GMR Marketing, USA
    Client: Unilever
    Campaign: College Ambassadors
    
  • Silver Award
    Agency: Momentum Worldwide, Australia
    Client: Unilever Australia
    Campaign: A Taste of Tuscany
    
  • Bronze Award
    Agency: Thomas J. Paul, Inc. USA
    Client: Mars
    Campaign: M&M'S® Brand "Dare to go to the Dark Side"
    
• Best Sponsorship or Tie-In Campaign
  • Globe Award
    Agency: Einson Freeman, USA
    Client: Pfizer
    Campaign: Purell National Geographic Kids Everyday Explorers
    
  • Silver Award
    Agency: Thomas J. Paul, Inc. USA
    Client: Mars
    Campaign: M&M'S® Brand "Dare to go to the Dark Side"
    
  • Bronze Award
    Agency: 141 Worldwide (Singapore)
    Client: Nokia Pte Ltd
    Campaign: Defend your Turf.
    
• Best Cause or Charity Marketing Campaign
  • Globe Award
    Agency: wunderman, Argentina
    Client: FAIAM
    Campaign: SYMPTOMS II FINAL
    
  • Globe Award
    Agency: 141 Worldwide (Philippines)
    Client: Coca-Cola Philippines
    Campaign: Lose Gain
    
  • Silver Award
    Agency: Oasis, USA
    Client: Honeywell
    Campaign: Honeywell and NASA's FMA Live!
    
• Best Event Marketing Campaign
  • Globe Award
    Agency: LoewyBe, UK
    Client: Pampers
    Campaign: Pampers' "World of Babies" Retail Roadshow
    
  • Silver Award
    Agency: Haygarth. UK
    Client: Nobbys
    Campaign: Are You Man Enough?
    
  • Bronze Award
    Agency: XCR Marketing Communications, Indonesia
    Client: Unilever Indonesia
    Campaign: Clear Nation METAMORPHOSELF
    
• Best Small Budget Campaign
  • Globe Award
    Agency: HHC Marketing, USA
    Client: MONTY PYTHON’S SPAMALOT
    Campaign: Largest Coconut Symphony
    
  • Silver Award
    Agency: Legion Interactive. Australia
    Client: World Vision
    Campaign: Australia Unites – Reach Out to Asia Appeal
    
  • Bronze Award
    Agency: Blockdot, USA
    Client: Baskin-Robbins
    Campaign: Office Invaders
    
• Gran Prix Award – “Best in the World”
  • Gran Prix Award
    Agency: CAW Marketing / George Patterson Y&R. Australia
    Client: Fosters Australia
    Campaign: VB Boonanza
    

2005

• Best Use of Interactive Media
  • Globe Award
    Agency: Leo Burnett, Arc Worldwide, USA
    Client: General Motors
    Campaign: Cadillac Under 5
    
  • Gold Award
    Agency: Frankel, an Arc Worldwide Company, USA
    Client: Centers for Disease Control & Prevention
    Campaign: VERVnow.com
    
  • Silver Award
    Agency: Ryan Partnership, Canada
    Client: Unilever, Canada
    Campaign: Launch of Dove.ca
    
  • Bronze Award
    Agency: Brand Value, Spain
    Client: Carrefour
    Campaign: Magic Code
    
• Best Activity Generating Brand Awareness & Trial Recruitment
  • Globe Award
    Agency: Dialogue, UK
    Client: McVitie’s
    Campaign: Who Ate All the Jaffa Cakes?
    
  • Gold Award
    Agency: Grand Central Marketing, USA
    Client: The Meow Mix Company
    Campaign: The Meow Mix Café
    
  • Silver Award
    Agency: Armstrong Partnership, Canada
    Client: MasterCard
    Campaign: We’re At Your Service Holiday Shopping Experience
    
  • Bronze Award
    Agency: Angel, UK
    Client: Penguin Books
    Campaign: Good Booking
    
• Best Use of Direct Marketing (Tie)
  • Globe Award
    Agency: TPN, USA
    Client: Gatorade
    Campaign: 04-05 Gatorade High School Athlete Award Program
    
  • Globe Award
    Agency: Draft Malaysia
    Client: Obstetrical & Gynecological Society of Malaysia
    Campaign: Feel This
    
  • Gold Award
    Agency: TEQUILA \ Singapore
    Client: ESPN
    Campaign: Never Underestimate the Power of Sport
    
  • Silver Award
    Agency: Target-Market, Israel
    Client: Bezeq
    Campaign: A Journey Into The Future
    
  • Bronze Award
    Agency: Smash BTL, Argentina
    Client: McDonald’s – Arcos Dorados SA
    Campaign: Tell Me What You Love
    
• Most Effective Long-Term Promotion Marketing Campaign
  • Globe Award
    Agency: Velocity Sports & Entertainment, USA
    Client: FedEx
    Campaign: FedEx Air & Ground
    
  • Gold Award
    Agency: Arnold Worldwide, USA
    Client: American Legacy Foundation
    Campaign: Truth Campaign
    
  • Silver Award
    Agency: Capital C, Canada
    Client: Kraft Canada
    Campaign: Shoot To Win
    
  • Bronze Award
    Agency: QVS Promotions, Canada
    Client: Dairy Farmers of Canada
    Campaign: MoOOo You Win
    
• Best Multi-Discipline Campaign
  • Globe Award
    Agency: Wunderman Cato Johnson, Argentina
    Client: Gillette
    Campaign: Better Think Pink
    
  • Gold Award
    Agency: Segal Communications, Canada
    Client: Unilever
    Campaign: AXE Ice Party
    
  • Silver Award
    Agency: Brand Value, Spain
    Client: Carrefour
    Campaign: Magic Code
    
  • Bronze Award
    Agency: Momentum, USA
    Client: Coca-Cola
    Campaign: You Can Run, But Can’t Hide
    
• Best Activity Generating Brand Volume
  • Globe Award
    Agency: Integrated Options (Euro RSCG 4D), Australia
    Client: Nestle
    Campaign: KIT KA$H Fake Bars
    
  • Gold Award
    Agency: Triad Promotional Marketing, Australia
    Client: Cadbury Schweppes
    Campaign: The Incredibles Multi-Brand Promotion
    
  • Silver Award
    Agency: Billington Cartmell, UK
    Client: Glaxo Smith Kline
    Campaign: Ribena Win a Donkey
    
  • Bronze Award
    Agency: Millenium, Canada
    Client: Parmalat
    Campaign: Skateboard Like A Pro
    
• Best Activity Generating Brand Loyalty
  • Globe Award
    Agency: TEQUILA \ Singapore
    Client: Pan Pacific Hotels & Resorts
    Campaign: Pan Pacific Privileges
    
  • Gold Award
    Agency: Blue Chip Marketing, UK
    Client: The Kellogg Co.
    Campaign: 10,000 Steps
    
  • Silver Award
    Agency: Wunderman Cato Johnson, Argentina
    Client: Gillette
    Campaign: Better Think Pink
    
  • Bronze Award
    Agency: Capital C, Canada
    Client: Pepsi-FritoLay
    Campaign: Doritos Junos Fan Choice Awards
    
• Best Business-to-Business Campaign
  • Globe Award
    Agency: Civic Entertainment Group, USA
    Client: CNN
    Campaign: CNN’s Convention Diner
    
  • Gold Award
    Agency: Promotive, Australia
    Client: BlueScope Steel
    Campaign: Xlerate to XLERPLATE
    
  • Silver Award
    Agency: Renegade Marketing Group, USA
    Client: Double Click
    Campaign: The Smarter, Not Harder Awards
    
  • Bronze Award
    Agency: TEQUILA \ Singapore
    Client: ESPN
    Campaign: Never Underestimate the Power of Sport
    
• Best Retail Account-Specific or Channel Marketing Campaign
  • Globe Award
    Agency: OSL Marketing, Inc., Canada
    Client: Pepsi QTG Canada
    Campaign: Start Your Day With Goodness
    
  • Gold Award
    Agency: Spy, Turkey
    Client: Jetix
    Campaign: Future School Competition
    
  • Silver Award
    Agency: Capital C, Canada
    Client: Bell ExpressVu
    Campaign: Bell ExpressVu Way Better TV
    
  • Bronze Award
    Agency: Saatchi & Saatchi X, USA
    Client: Wal-Mart
    Campaign: Pre-Prom Demo: Go Beyond The Dress
    
• Best Dealer or Salesforce Campaign
  • Globe Award
    Agency: Marketing Communications, Russia
    Client: Vinodel Collection
    Campaign: Around the World in 80 Days
    
  • Gold Award
    Agency: Buzz, Brazil
    Client: Santander Banespa
    Campaign: Smart Eye
    
  • Silver Award
    Agency: Target-Market, Israel
    Client: Bezeq
    Campaign: A Journey Into The Future
    
  • Bronze Award
    Agency: 141 Worldwide, The Philippines
    Client: Nestle
    Campaign: The Magic Show
    
• Best Brand-Building Campaign
  • Globe Award
    Agency: Digitas, USA
    Client: Pontiac Motor Division
    Campaign: Apprentice Early Order Program
    
  • Gold Award
    Agency: Infinity Marketing Team, USA
    Client: Hewlett Packard
    Campaign: YOU+HP Experience
    
  • Silver Award
    Agency: AMCI, USA
    Client: Toyota Motor Sales
    Campaign: Put It In Play
    
  • Bronze Award
    Agency: Target-Market, Israel
    Client: Pelephone Communications
    Campaign: Blue Rules
    
• Best Sponsorship or Tie-In Campaign
  • Globe Award
    Agency: Sony Pictures Entertainment
    Client: Sony Pictures
    Campaign: Spider-Man 2 and Kellogg’s
    
  • Gold Award
    Agency: Promarket, Israel
    Client: Superpharm
    Campaign: Sand Festival
    
  • Silver Award
    Agency: Armstrong Partnership, Canada
    Client: MasterCard
    Campaign: MasterCard Priceless Moments NHL Program
    
  • Bronze Award
    Agency: McCann Erickson Shanghai, China
    Client: Coca-Cola China
    Campaign: 2004 Athens Olympics Sponsorship
    
• Best Cause or Charity Marketing Campaign
  • Globe Award
    Agency: The Marketing Store, UK
    Client: ASDA-Wal-Mart
    Campaign: Tickled Pink
    
  • Gold Award
    Agency: iris Nation, UK
    Client: Department of Transport
    Campaign: THINK! Drink Drive Partnership
    
  • Silver Award
    Agency: Mars Advertising, USA
    Client: American Diabetes Foundation
    Campaign: Hooray For Hoggywood
    
  • Bronze Award
    Agency: M Marketing Inc., Canada
    Client: Visa Canada
    Campaign: Paralympic Team Dream Campaign
    
• Best Event Marketing Campaign
  • Globe Award
    Agency: AMCI, USA
    Client: Toyota Motor Sales
    Campaign: Put It In Play
    
  • Gold Award
    Agency: Grand Central Marketing, USA
    Client: The Meow Mix Company
    Campaign: The Meow Mix Café
    
  • Silver Award
    Agency: Frankel, an Arc Worldwide Company, USA
    Client: Centers for Disease Control & Prevention
    Campaign: VERVnow.com
    
  • Bronze Award
    Agency: Civic Entertainment Group, USA
    Client: CNN
    Campaign: CNN’s Convention Diner
    
• Best Small Budget Campaign
  • Globe Award
    Agency: Biruta Midias Mirabolantes, Brazil
    Client: Shell
    Campaign: Pit Stop Shell
    
  • Gold Award
    Agency: Arc Worldwide, Malaysia
    Client: Malaysia Airlines
    Campaign: Secret Note
    
  • Silver Award
    Agency: Universal Consulting Group, USA
    Client: VH1
    Campaign: VH1 Save The Music
    
  • Bronze Award
    Agency: Eskadra-Promarket, Poland
    Client: Urzad Miasta Krakowa
    Campaign: Attention Mines
    
• Gran Prix Award – “Best in the World”
  • Gran Prix Award
    Agency: Leo Burnett, Arc Worldwide, USA
    Client: General Motors
    Campaign: Cadillac Under 5
    

2004

• Best Use of Interactive Media
  • Globe Award
    Agency: Proximity Xperience, Portugal
    Client: Galp Energia
    Campaign: Galp Touch To Win
    
  • Gold Award
    Agency: Wunderman, USA
    Client: The American Institute of Certified Public Accountants (AICPA)
    Campaign: Catch Me If You Can
    
  • Silver Award
    Agency: The Marketing Store, Canada
    Client: McDonald’s Corp.
    Campaign: dugg.ca
    
  • Silver Award
    Agency: Virtual Marketing, India
    Client: Coca-Cola
    Campaign: MyEnjoyZone.com
    
• Best Activity Generating Brand Awareness & Trial Recruitment
  • Globe Award
    Agency: Developed In-House
    Client: Yahoo! Inc.
    Campaign: Yahoo! Personals Billboard Dating
    
  • Gold Award
    Agency: Arc Worldwide, USA
    Client: United Airlines
    Campaign: Say Hello to Ted
    
  • Silver Award
    Agency: Draft, Indonesia
    Client: PT Unilever
    Campaign: AXE PULSE Launch
    
  • Silver Award
    Agency: Marketing Werks, USA
    Client: Just Born
    Campaign: Marshmallow Peeps Fun Bus Tour
    
• Best Use of Direct Marketing (Tie)
  • Globe Award
    Agency: Wunderman, USA
    Client: The American Institute of Certified Public Accountants (AICPA)
    Campaign: Catch Me If You Can
    
  • Gold Award
    Agency: Euro RSCG 4D, Argentina
    Client: Banco Francés
    Campaign: Zen Garden
    
  • Silver Award
    Agency: Target Market Group, Israel
    Client: Debis
    Campaign: Do It The Smart Way
    
  • Bronze Award
    Agency: Arc Worldwide, USA
    Client: Metro Chicago YMCA
    Campaign: Commitment Challenged
    
• Best Multi-Discipline Campaign
  • Globe Award
    Agency: Arc Worldwide, USA
    Client: United Airlines
    Campaign: Say Hello to Ted
    
  • Gold Award
    Agency: Momentum, Australia
    Client: Coca-Cola
    Campaign: Thrill Seeker
    
  • Silver Award
    Agency: Momentum Worldwide, USA
    Client: America Online
    Campaign: AOL Concert for Schools
    
  • Bronze Award
    Agency: Lowe, Thailand
    Client: Coca-Cola
    Campaign: Your World, Your Way, Your Coke
    
• Most Innovative Idea or Concept
  • Globe Award
    Agency: Promarket, Israel
    Client: Coca-Cola
    Campaign: Summer of Coca-Cola
    
  • Gold Award
    Agency: Momentum, Australia
    Client: Coca-Cola
    Campaign: Thrill Seeker
    
  • Silver Award
    Agency: Renegade Marketing Group, USA
    Client: HSBC
    Campaign: HSBC BankCab
    
  • Silver Award
    Agency: Capital C Communications, Canada
    Client: Hallmark
    Campaign: Butterflies Are Free
    
• Most Effective Long-Term Marketing Campaign
  • Gold Award
    Agency: Lowe, Thailand
    Client: Cerebos
    Campaign: Brand’s Summer Camp
    
  • Gold Award
    Agency: Draft, USA
    Client: The Kellogg Company
    Campaign: Kellogg’s EET & ERN
    
  • Silver Award
    Agency: Target Market Group, Israel
    Client: Unilever
    Campaign: Business Forum
    
  • Silver Award
    Agency: The Yellow Submarine, England
    Client: The Home Office
    Campaign: Crime – Let’s Bring it Down
    
• Best Activity Generating Brand Volume