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MAAW Globe Awards are the
highest standards of excellence
2007 Winners
Best Activity Generating Brand Volume
Globe Award
Agency: Catapult Marketing
Client: Mars Petcare
Campaign: Pedigree Dog Adoption
Silver Award
Agency: Thomas J Paul, Inc
Client: Mars Snackfood US, LLC
Campaign: Plunder a Bag of M&M’s While Chocolate Pearls
Bronze Award
Agency: McCann Erickson
Client: Nestle Products Sdn Bhd
Campaign: Nescafe Kick-Start
Best Brand Awareness & Trial Campaign
Globe Award
Agency: ARC
Client: Centers for Disease Control and Prevention
Campaign: VERB YELLOWBALL
Silver Award
Agency: Gigunda Group, Inc
Client: Charmin, a Procter & Gamble brand
Campaign: Charmin NYC Restroom Experience
Bronze Award
Agency: Space
Client: Eurostar (UK) Ltd
Campaign: The Eurostar Quest
Best Brand-Building Campaign
Globe Award
Agency: Leo Burnett
Client: Unilever Australasia
Campaign: The Flora pro-activ 3 week Celebrity Challenge
Silver Award
Agency: IMS Marketing
Client: Wrigley
Campaign: Orbit Lime: Escape from Mexico campaign
Bronze Award
Agency: Rapp Collins
Client: Unilever CIS Ltd.
Campaign: TURNS NICE GIRLS NAUGHTY
Bronze Award
Agency: Bates/141 Worldwide
Client: Nestle Food Services Philippines
Campaign: Nestle Food Services Seasoned for Success: Search for Top Campus Entrepreneurs
Best Business-to-Business Campaign
Globe Award
Agency: Solutions Integrated Marketing Services Pvt Ltd
Client: Hewlett Packard, India
Campaign: Hats Off !
Bronze Award
Agency: Bates/141 Worldwide
Client: Nestle Food Services Philippines
Campaign: Nestle Food Services Seasoned for Success: Search for Top Campus Entrepreneurs
Best Cause or Charity Marketing Campaign
Globe Award
Agency: Grand Central Marketing, Inc.
Client: Del Monte Foods
Campaign: The Meow Mix House
Bronze Award
Agency: Tequila
Client: Financial Coalition Against On-Line Child Pornography
Campaign: LIGHT A MILLION CANDLES
Bronze Award
Agency: A Squared Group
Client: Gap
Campaign: Gap (PRODUCT) RED Launch
Best Dealer or Salesforce Campaign
Globe Award
Agency: Platform
Client: OSRAM, MK and Thorn
Campaign: Free Football Stuff
Silver Award
Agency: The Red Group
Client: Forsythe Technology
Campaign: Attack of the Terabytes
Bronze Award
Agency: Seismicom
Client: Cingular Wireless/ AT&T
Campaign: Cingular Messaging Thumber Fun”
Best Digital Communications Campaign
Globe Award
Agency: McCann Erickson
Client: DiGi Telecommunications Sdn Bhd
Campaign: THE TRUTH ABOUT PREPAID.COM
Silver Award
Agency: Space
Client: Eurostar (UK) Ltd
Campaign: The Eurostar Quest
Bronze Award
Agency: Segal Communications
Client: Unilever Canada
Campaign: The Degree Fashionista Challenge
Best Direct Marketing Campaign
Globe Award
Agency: JWT
Client: Pfizer Consumer Healthcare
Campaign: No Smoking
Silver Award
Agency: Ryan Partnership
Client: Mattel
Campaign: Barbie in the 12 Dancing Princesses
Bronze Award
Agency: Serious USA, Inc.
Client: Indianapolis Motor Speedway
Campaign: Indy 500 Ticket Renewal CD Postcard
Best Event Marketing Campaign
Globe Award
Agency: Gigunda Group, Inc
Client: Charmin, a Procter & Gamble brand
Campaign: Charmin NYC Restroom Experience
Silver Award
Agency: Acme Branding Company
Client: Hachette Filipacchi
Campaign: Ford Fusion Challenge
Bronze Award
Agency: Attention
Client: Pernod Ricard UK
Campaign: Malibu Soundclash
Bronze Award
Agency: Leo Burnett
Client: Colgate-Palmolive
Campaign: Colgate - Operation Max Fresh
Best Integrated Communications Campaign
Globe Award
Agency: McCann Erickson
Client: Nestle Products Sdn Bhd
Campaign: Nescafe Kick-Start
Globe Award
Agency: Launch Creative Marketing
Client: Mentos Geysers YouTube Contest
Campaign: Best Small Budget Campaign
Silver Award
Agency: Space
Client: Eurostar (UK) Ltd
Campaign: The Eurostar Quest
Best Small Budget Campaign
Globe Award
Agency: Ammo Marketing
Client: Johnson and Johnson (through Ogilvy PR)
Campaign: K-Y Intrigue Influencer Program
Silver Award
Agency: Launch Creative Marketing
Client: Mentos Geysers YouTube Contest
Campaign: Best Small Budget Campaign
Bronze Award
Agency: PR kvadrat
Client: The Coca-Cola Beverages Belorussiya
Campaign: Burn Energy Control
Best Sponsorship or Tie-In Campaign
Globe Award
Agency: Space
Client: Eurostar (UK) Ltd
Campaign: The Eurostar Quest
Silver Award
Agency: RMG Connect
Client: Vodafone
Campaign: Vodafone ‘Push the Boundaries’ Sponsorship Activation Campaign
Bronze Award
Agency: Career Sports & Entertainment
Client: Kellogg’s
Campaign: Kellogg’s HBCU Sponsorship Program
Best Tie-In
Globe Award
Agency: Buena Vista Pictures Marketing
Client: In House
Campaign: Pirates of the Caribbean: Dead Man’s Chest – Verizon
Silver Award
Agency: Space
Client: Eurostar (UK) Ltd
Campaign: The Eurostar Quest
Bronze Award
Agency: Blue Chip Marketing
Client: 3M UK Plc
Campaign: 3M & The Devil Wears Prada Fashion Campaign
Gran Prix Award – “Best in the World”
Gran Prix Award
Agency: Space
Client: Eurostar (UK) Ltd
Campaign: The Eurostar Quest
Most Effective Long-Term Marketing Campaign
Globe Award
Agency: OSL Marketing
Client: Pepsi QTG Canada
Campaign: Breakfast Central
Silver Award
Agency: Brigandi & Associates, Inc
Client: Kellogg Company
Campaign: Kellogg’s Movie Lover’s Collection DVD Continuity
Bronze Award
Agency: TEQUILA\Singapore
Client: Pernod Ricard Asia Duty Free
Campaign: CHIVAS REGAL 2003 - 2006
Most Innovative Idea or Concept
Globe Award
Agency: CraveroLanis BTL
Client: Cepas de Argentina
Campaign: Campari Red Passion District
Silver Award
Agency: Leo Burnett
Client: Colgate-Palmolive
Campaign: Colgate - Operation Max Fresh
Bronze Award
Agency: Gigunda Group, Inc
Client: Charmin, a Procter & Gamble brand
Campaign: Charmin NYC Restroom Experience